On Tuesday, January 10 2017 at Limonaia, Palazzo dei Congressi of Pitti Uomo, was played "Dialoghi della Barba", a special talk event edited by Dlui / la Repubblica, from an idea of Giovanna Zucconi, journalist and founder of the brand Serra&Fonseca/BeABeard.
Dialoghi della Barba is the first "beard festival": words, images, music to tell about what is not only a mass or fashion trend. Beard is a personal tale, a new masculinity exploration, different urban tribes symbol and new creativity. A mostly unexplored cultural territory linking to the history of tradition, art, politics, music and fashion.
Third edition guests: Dario Cresto-Dina, Brunello Cucinelli, Giovanni Gastel, Camila Raznovich, Simone Marchetti and Saturnino, hosted by Giovanna Zucconi.